Job Details
13-0412 Multi Media/Marketing Spec
DEFINITION: Performs public information and customer outreach duties for the Department using various printed and electronic mediums. Support and develop marketing and customer education programs that promote the Department’s mission. Create and edit publications and provide support to Department staff that create and publish public information.  

PRINCIPAL DUTIES: Lead and support the Department’s public information and marketing activities including creation and publication of annual report, articles, press releases, media briefings, editorials, advertisements, and customer education programs. Work with consultants to develop specialized public information. Reach out to Division staff to scope and design important messages and public information. Create content and updates for Department web pages and other communication media. Design content based on Department strategy in collaboration with division managers and Public Information (PIT) team members. Monitor site access patterns and make modifications as necessary. Make recommendations based on knowledge and research of emerging website tools, best practices and strategies to optimize customer communications. Help develop key communication messages in collaboration with department leadership team. Participate in developing strategy for online education and advertising. Remain current on Department issues, services, programs, events, projects, and trends. Collaborate with division managers to promote and market department programs, services, ballot measure, etc. In collaboration with Department leadership team, participate with the City’s Public Information Officer and Emergency Preparedness Coordinator to coordinate, plan and implement public information strategies and processes for emergency response incidents. Confer with members of the public and the media to explain Department processes and programs. Respond to complaints and requests for information. Review content for website, documents, reports, emails and other communications as required. Identify marketing techniques and opportunities for the Department to advertise services. Represent the Department and/or City in interdepartmental, interagency, community, and professional meetings as required. Model teamwork, collaboration and organizational values in developing and sustaining effective working relationships with staff, colleagues, and community members.   

WORKING ENVIRONMENT: Work is generally performed in a standard office environment and requires frequent use of technical office equipment including personal computer, document preparation equipment, telephone and fax machines. May involve the ability to move 15-20 pounds, mobility through diverse work environments, and frequent exposure to stress associated with varied and complex tasks. Ability to complete projects within time constraints; perform multiple, concurrent tasks; and make quick decisions. May be required to work long or nontraditional hours to fulfill organizational needs, projects, or special circumstances. Work will include exposure to frequent interruptions.

QUALIFICATIONS: Any combination of education and experience equivalent to a Bachelor’s degree in journalism, mass communications, public relations, marketing or related field and two to three yrs. experience working in media production or a public information office. Special Qualifications: Creative writing skills, mass communications experience, web design and multi-media experience and possession of a valid Colorado Driver’s License. Selection process will include interviews, background check, criminal history check and drug screen.

DEADLINE: CITY APPLICATION (required). You can apply for this position using our on-line application process. All applications must be received by the Human Resources Division, 350 Kimbark St, Longmont, CO 80501, no later than 5:00 pm on September 9, 2013.  For more information please call (303) 651-8609.